From the Introduction:

 No Excuse Leadership illustrates for leaders in all fields how to lead and succeed in difficult circumstances by using the leadership principles that the Ranger School experience helps people develop and that anyone can strive to master. Through the true stories of Ranger School graduates it highlights these principles and also provides a comprehensive, ground level description of Ranger School.

No Excuse Leadership is about personal foundations for individual leaders, and it is about providing a surprising and enlightening perspective on proven leadership principles and giving leaders concrete examples of how they work. It is not about transferring the military culture to a business! There is no reason you would want to. The language isn’t pretty, and people with fragile sensitivities don’t last. However, what businesses need today are people who understand why organizations like the Army Rangers succeed magnificently at their mission. They need to know the characteristics that shape these individuals and organizations and how they breed success. No Excuse Leadership gives readers a foundation of principles, purposes and attitudes that they can begin using immediately to impact the long-term success of themselves and their organizations.

It is imperative that each of us discovers that we are capable of achieving more. Our perception of difficult comes as a result of our frame of reference. The current struggle is put into perspective compared to all the other struggles of our life. We were all normal people going through Ranger School. In the process we each gave ourselves a new standard for difficulty, one to which we can now refer all of our future challenges. Ranger School graduates are the type of people who get things done under all circumstances. They are set up to be great leaders because they know themselves, their limits and can help others push theirs.

As a leader, you will face those inevitable times in your organization when you must brace for turbulent weather, be ready for heavy workloads and unforeseen troubles. You will have to rely on yourself, and more importantly, your workforce to see you through. In this book, you will see the kind of person you have to be in those difficult times. You will discover the mindset that made people successful in Ranger School and the difference between those who simply survived and those that thrived.

The lack of perseverance is what causes most people to quit. Perseverance is not tested in good times, it is tested in times of stress. Ranger School tests each person’s resolve to achieve graduation, but even more importantly, it tests each person’s resolve to get up each and every day. As each day passed, more and more people forgot about the goal, graduation, and only saw the distractions of comfort, warmth, food and sleep. They failed to persevere and so they quit. This book will give you the standard for mental toughness.

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